ARE YOU THE NEXT BENIHANA NAKAMA?
The Benihana story begins in 1964 when Hiroaki “Rocky” Aoki opened the first Benihana in Manhattan, NY. Rocky’s vision was to introduce America to the Japanese teppanyaki style of cooking using quality ingredients and compelling flavors that would appeal to everyone in a fun and engaging environment. These core Benihana ingredients, combined with Rocky’s relentless pursuit of excellence, restless drive to innovate, tenacity, will to win, and passion for the courtesies and special touches that create a memorable dining experience are the heritage we embrace today. Rocky’s vision laid the foundation for Benihana and inspires Our Beliefs, Our Purpose, our definition of Success, and the Core Values that guide our behavior. Our Dream is to build upon that foundation and sustain the Benihana legacy for future generations.